Empowering Digitally
Connectivity and community have always been critical to Avon's direct-selling model. When the company was founded 130 years ago, it pioneered relationship marketing, with Representatives personally marketing products to their customers—the original social network.
Today the one-on-one relationship, defined by high quality, personalized service, is still at the core of our direct-selling business. If you are a social person and love people, direct selling with Avon is the job for you.
Avon in the Digital Age
We offer many digital tools—on the Internet, social media and mobile technology—that enhance Representatives’ reach, productivity, and earnings. Representatives businesses can integrate seamlessly with the way people today connect, share and shop, and create communities, through our new multi-channel selling tools such as:
- Personalized eStores that give Representatives the option to sell through their own online store located on Avon’s redesigned ecommerce website, which launched in October 2014. The new platform includes such customizable features as blogs, special offers, select product highlights, and videos.
- Email marketing programs and a social media suite featuring valuable beauty content that Representatives can easily share with their customers.
- Customized social media environments for Representatives to reach customers and other Representatives.
- A Skin Care Advisor Tool on the United States eCommerce site, that advises on products appropriate for customers before purchasing.
- Online FREE education through Avon University found on youravon.com
This week we have discussed the opportunities you will have owning your Avon business and how to get started with direct selling or online selling. As we conclude this weeks series on the Avon opportunity, I hope I have provided you enough information for you to make the decision to join Avon and Team Krupa Kosmetics.
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